I had my first weekend at market this past weekend. The weather was cool and windy so I never did set up my entire display, instead I sold directly from the bulb crates placed on the ground. Have I told you how much I love bulb crates?? The crowds were about a third of normal but it seemed that everyone that stepped into my spot bought something. We still have some frosty nights ahead of us so I focused on cool season plants (I got plenty of requests for warm season stuff though).
I sell live plants from my garden - not produce. I sell cheap. I don't sell gallons or hanging baskets. I mostly sell rooted cuttings and seedlings. I aim for true gardeners as customers rather than casual impulse buyers.
I sold a lot of Callas in bloom (I only had white ready, in a month or so I will have yellow, pink and orange). I sold them as one bulb, 4 inch pots for $3. I bought them for 25 cents each, the pots cost 15cents.
I sold more than I expected of Anemone coronaria and Ranunculus asiatica - these weren't in bloom yet but the plants looked healthy (I had pictures of blooms on signs, but I think the name "buttercup" is what sold them). Again, $3 four inch pots with two or three bulbs per pot. Bulbs cost me 10 - 15 cents each, pots ranged from 15 cents to 25 cents.
I sold small Aquilegia hybrids, not in bloom (probably not large enough to flower this year) for $2 per four inch pot. These cost me 25 cents per root. One plant per pot. These were supposed to be of mixed colors but last year the larger ones all bloomed white and I told the customers that they might be all pale colors - they didn't care. They seemed to know about the plants and just wanted another Columbine to add to their garden.
I sold a lot of Rosemary. $1 per stick rooted in a dixie cup of media. I sold one large half gallon sized plant for $5 but mostly I sold the rooted sticks. I found this odd. There wasn't enough plant to harvest any leaves off of yet the people loved the smell and wanted the sticks. Any herb vendor selling cut herbs would have sold more sticks for that amount of money. This is one of the easiest plants for me to grow. The cuttings take a long time to root and sprout but require no care on my part, I don't even have to protect them during the winter.
I sold out of spearmint in 6 inch pots for $2 each. The people that bought them knew everything about mint (the good and the bad) and loved it and wanted more. Again a very easy plant for me to grow - requires no care on my part.
I sold out of globe artichoke seedlings at $3 per 6 inch pot. Last year I started over a hundred and ended up giving them away - nobody wanted them or even knew you could grow artichokes here!. I sold the all to one customer and he seemed to know everything about artichokes.
I sold single rooted cuttings of mini roses, not in bloom at $1 per plant in dixie cups. The hispanic customers love roses and didn't care what color they bloomed. (these same plants I sell for $3 when they are in bloom later in the spring. The grocery stores in this area carry them, multi-stems per pot for $5 each pot).
I did not sell any Bright Lights Swiss Chard and it looked beautiful and everyone wanted to know what it was. I had a hard time selling summer and spring blooming perennials at $1.50 per 4 inch pot. I had pictures showing what the plants blooms would look like and people were interested but only a few bought them - and most bought Hollyhocks.