irrigation company... does some landscaping:
I feel like I've gotten some very good customers in one town/area.
Word of mouth has gotten me 95% of the business.
This is a town of 30k people or so.
Since I have let the nursery aspect of my business drop by the wayside I'm looking to expand the irrigation/landscape aspect to other towns.
There are three other towns in mind withing 20-30miles. Since the first area (where I currently work) mostly happened by accident and word of mouth, my question is:
"How do I expand into these areas where no one knows who I am?"
I've taken an ad out in a local paper/shopper in one area. I've never been much for the door to door approach.
Joining the chamber of commerce is a possibility in the next 6months or so, but I'm looking for a good way to get my foot in the door.
Once I get 5-10 installs word will most likely spread, but until than the question is still, how to break into a new area?
any suggestions would be appreciated.