It appears to be a japonica, which prefers morning sun and afternoon shade. I am not good at guessing exact variety names so try the link below if someone does not chime in. Where did you get it?

Here is a link that might be useful: American Camellia Society Link

I agree with Luis that it looks like a japonica camellia, and they generally like some shade. Almost all camellias can get to be the size of a small tree, but they are fairly slow-growing, and can be kept smaller by pruning.

The flower in your photo is a formal double shape. Some camellias are sneaky and have more than one bloom shape, so attempting an ID from just one flower can be tricky.

Three camellias that I know of with red formal double flowers are 'April Kiss', 'April Rose' and 'Pope Pius IX' AKA 'Prince Eugene Napoleon'. Usually, 'Pope Pius' has a larger flower, but with this cold winter almost all blooms are a bit smaller this year, so I wouldn't rule that out. I'm sure there are other red formal doubles that it could be.

You may want to wait until your plant stops blooming before you plant it- often the stress of planting can cause the buds to drop off. It won't hurt the plant if you put it in the ground now- don't plant it too deep!- but it may stop blooming early.

Good luck!

Did you ever get it identified?
I was thinking Camellia japonica 'Mathotiana'
Just my two cents.
Darren